BANKING INNOVATION DAY
Mobile banking users in MENA will exceed 80+M by 2017, according to Gemalto. The Banking Innovation Day will bring together 150 bankers, technology providers and agencies to discuss the latest innovations in banking technology, from smart branches to mobile payments. The Day will feature two full tracks, one focused on digital marketing for banks, the other on digital products / channels - which will allow leaders in the banking sector to source suppliers and service providers who can help them navigate these digital transformations.
INNOVATION & ENTREPRENEURSHIP
With more than $250M available in seed and venture capital, and over 65 investments taking place between 2013-2015, Lebanon is one of the thriving capitals of digital innovation in MENA, supported by the Central Bank of Lebanon’s Circular 331. ArabNet Beirut addresses the Lebanese market and highlights the technology innovation sector in neighboring markets such as Egypt, Jordan, Palestine, Syria and Iraq, home to some of MENA’s top talents. The event features competitions for promising youths, including Startup Battle (previously Startup Demo), Ideathon and Innovation Avenue (hardware focused).
DIGITAL MEDIA & MARKETING
Brands and agencies are striving to adapt to the needs and interests of customers in the digital age. As touch points between businesses and their customers multiply, agencies are working hand-in-hand with brands to help reshape the consumer experience – from product creation to customer service. The event explores the technologies being leveraged to engage a more connected consumer, and features leading brands in discussions on new trends and technologies in advertising, media and marketing. It also features Creative Combat, a competition for young marketeers.