Creative Combat

Are You Ready?


Design the Best Digital Marketing Campaign & Win $5000

The Creative Combat aims to highlight young talents in the regional advertising, communications and media industries. The competition challenges teams of 2-3 to come up with a plan for an effective digital marketing campaign that addresses a specific creative brief in just 10 days. All teams must include at least one designer and other members who could be a copywriter, developer, digital strategist or marketing professional. Finalists will be invited to showcase their campaign plans at ArabNet Beirut on February 22nd, and a winning team will be awarded $5000.


Eligibility Criteria

  1. The competition is open to teams of 2-3 with at least one designer
  2. Applicants must be 29 years of age or younger
  3. Applicants must be based in the MENA region
  4. The competition is open to students and professionals, freelancing or employed, in advertising, media or communications



Round 1: Application

Teams interested in competing in the Creative Combat should apply using this form. Three finalist teams will be shortlisted to compete based on their teams and campaign.
The application involves each team submitting its members’ resumes. Teams also have the option of submitting their portfolios and/or a 30-second video explaining why they should be chosen to compete and demonstrating their creativity and communication skills.
Application Deadline: January 23
Brief Announced: January 24
Announcement of Shortlisted Candidates: February 6


Apply Now!


Round 2: Developing the Campaign Plan

The creative brief will be announced on January 24th to all applicants and will be given 10 days to craft their plans for a digital campaign with designed elements.
Here are some examples of deliverables for your campaign plan:

  1. A plan and design for a banner ad campaign
  2. A promotional plan using social media platforms with visuals
  3. The concept and design for a mobile app/game
  4. A storyboard for an online video
  5. A plan and designs for an email campaign
  6. A plan and designs for a microsite, etc...

Based on their campaign plans, three teams will be selected to present on stage at ArabNet Beirut. Two runners-up will also be chosen and will continue to train in the event that any of the 3 finalist teams forfeit or are disqualified.

Campaign Plan Submission Deadline: February 04 at 9:00 PM GMT + 2
Announcement of Finalists and Runners-up: February 06


Round 3: On-Stage Pitch

The finalists and runners-up will get 10 days to fine-tune their campaign plans, a pitch and presentation training will take place at the conference venue.

February 22 is the big day! The finalists will pitch their campaign plans at ArabNet Beirut before the panel of judges and conference attendees. Each team will get 5 minutes to present, followed by a 5-minute Q&A session.

One winning team will be selected live by the judges and will be awarded $5,000 at the closing ceremony on the 22nd of February.


Judges

Judges are marketing executives at major brands.

Finalists

  1. Receive 1 free pass for the full event which offers a wealth of networking and learning opportunities
  2. Present their campaign plans live at the event and are recognized by experts in their field and top-level media
  3. Benefit from guided training and feedback

Runners-Up

  1. Receive 1 free pass for the full event which offers a wealth of networking and learning opportunities
  2. Benefit from guided training and feedback

Winning Team

In addition to top-level exposure and training, a winning team will be awarded $5000.


Logistics

The Creative Combat finalists pitch on stage at ArabNet Beirut on February 22.Finalists and runners-up should make sure to be in Beirut, on February 20, for the last round of pitch training.
For visa-request invitation letters kindly send an email to: beirut@arabnet.me

Speak at ArabNet

For speakers interested in showcasing a case study or research specifically on social media, at the Summit or future events, please fill in this form:Submit a Proposal

For other speaking proposals please fill in this form.