With a total of 9 years of experience working in the service industry, and a motive to “craft digital experiences that touch people’s lives”, Rakan has worked in the last 5 years in digital strategy and UX research and design, particularly for enterprise and government clients in Saudi Arabia. He has started and lead the UX department at Dopravo and was responsible for an internship program that graduated 20+ interns since 2016. His personal passion is towards CX, digital marketing and gamification.